As a Sales Development Representative (SDR) at Nuclei, you will play a critical role in building and qualifying our sales pipeline. Your primary responsibility will be to drive demand generation for our B2B offerings, specifically targeting banks and Telcos.
This role sits at the intersection of marketing, sales, and research—requiring structured outreach, thoughtful personalization, and early customer interaction.
What You’ll Do
Execute demand generation and sales development campaigns across:
Email outreach and marketing email campaigns
LinkedIn campaigns and direct outreach
WhatsApp outreach where relevant and compliant
Conduct basic account-based research on:
Banks, fintechs, and enterprises we work with
Key personas (digital heads, product leaders, partnerships, innovation teams)
Ongoing initiatives, priorities, and potential use cases
Personalize outreach messaging based on research and context
Generate qualified leads and schedule discovery conversations for the sales team
Maintain accurate lead and activity tracking in CRM (status, notes, follow-ups)
Collaborate closely with sales, product, and leadership teams to refine outreach strategy and messaging
Who You Are
2–5 years of experience in B2B sales development, demand generation, or lead generation
Hands-on experience with email campaigns, LinkedIn outreach, and structured follow-ups
Strong written and verbal communication skills
Comfortable researching enterprises and tailoring conversations accordingly
Organized, process-driven, and disciplined with CRM hygiene
Curious mindset and willingness to learn about banking, fintech, and ecosystem-based products
Why Join Nuclei
Work directly with banks across India, the Middle East, and Europe
Gain exposure to enterprise B2B Enterprise sales cycles early in your career
Operate in a fast-growing fintech environment with real ownership and impact
Learn how demand converts into enterprise deals from start to finish
Opportunity to grow into Sales, Account Management, Partnerships, or Growth roles